Bollywood Superstar Salman Khan is starting another venture. Salman Khan soon to launch his own brand of android smartphones dubbed as BeingSmart. The new venture will entirely focus on entry and mid-level smarthpones. Currently, Salman Khan is assembling a highly professional operational management team. The management team would be headed by experienced professionals from the companies like Samsung and Micromax – both companies being primarily in smartphone making business.
Reportedly, a manufacturing plant has been selected in China. The phones will carry the tag BeingSmart and would be manufactured in the same unit. Salman or members of his family will take direct major shareholding in the new venture.
The smartphones would be sold through online channels. The offline distribution and sales of BeingSmart products would go through the retail stores of Being Human – another venture led by Salman Khan. Upon the positive response, the phones will be available at major electronic retail stores.
India is the fastest growing smartphone market, BeingSmart android phones would directly compete with Chinese brands such as – Oppo, Vivo and Xiaomi. Dabangg star had previously tried to enter the smartphone market, two years ago. However, smartphone manufactures backed out as Salman demanded high royalty charges.
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